Inventing the way.

Often when someone exists outside of the dominant culture, whether it be because they are a woman, or a person of color, or a person of migrant background, maybe they love to dress in wild fashions, or are outspoken in ways deemed inappropriate, maybe they have a disability, or care “too” deeply about issues most would prefer to ignore—there are many faces of marginalization—we feel that this experience often bestows upon that person a unique perspective of the culture around them.

We have found that these people are able to perceive voids, to see where something is missing, more clearly than others. In this way, they have something that no one else has. They have vision. They see injustice, wastefulness, trauma, or toxicity and they see the need for healing. Therein lies their ultimate power.


Deutsche Bahn's Open Academy in Berlin.

As part of Tech Open Air 2017, we hosted our #PowerGuide Salon highlighting four amazing women innovating their fields, employing their huge imaginations, and creating their own magical universes for all of us to experience.

We took a journey with our #PowerGuide speakers Rachel Wingfield, biological architect and co-founder of spatial laboratory Loop.ph; Rakel Sosa, Founder of The Meditation Dome Project, Journalist, Breathwork Expert & Healer; and Elisa Goodkind and Lily Mandelbaum, founders of the StyleLikeU movement and multi-media platform. 


Intergenerational Exchange.

Each of these women are what we call a #PowerGuide. As champions of women’s mentorship, we were delighted to bring them all together to share their stories. #PowerGuides show us their way and we let that inform our own. We feel that young women and girls especially excel when they may observe and engage with innovative and bold women who have found their own ways in the world. In order to pursue one’s own wild imagination, dreams, and urgings of the heart, learning to be one’s own boss is an invaluable asset.


Special Guest Speakers: StyleLikeU

StyleLikeU is a multimedia company, founded by mother-daughter duo Elisa Goodkind and Lily Mandelbaum, that reveals the transformative power of personal style. In its viral video series, The What’s Underneath Project, authentic individuals of all ages, races, body types and genders remove layers of clothing while sharing empowering stories about style, self-image, and identity.

With over 50 million views worldwide—featured in the New York Times, Allure, i-D, Paper Magazine, Cosmopolitan, Glamour, Refinery 29, and named among Paste Magazine's 10 Best Web Series of 2016—StyleLikeU proves that style has nothing to do with trends, money or presenting a facade. Rather, true style is the result of radical self-acceptance.


Photographs by Nathalie Françoise


More Conversations...